A 20-Acre Residential Address Where East Bengaluru's IT Pulse Meets Considered Living
2 & 3 BHK · Price on Request
Brigade Group's upcoming residential community on Whitefield Road represents one of the largest single land acquisitions the developer has committed to in East Bengaluru in recent years — a 20-acre parcel with a projected saleable area of 2.5 million sq ft and a gross development value of Rs 2,700 crore. The project is designed to function as a self-contained residential address rather than a standalone tower, drawing on Brigade's four decades of integrated-enclave experience across Bengaluru, Chennai, Hyderabad, and Kochi. Pavitra Shankar, Managing Director of Brigade Enterprises, described the acquisition as central to "strengthening our residential portfolio and supporting our long-term growth strategy." That scale of intent is legible in every aspect of the site plan.
Whitefield has spent the last three decades earning its position as Bengaluru's most consequential IT corridor, and this project is positioned to serve the professionals who power it — people who value proximity to work but are equally unwilling to trade away landscape, amenity, or light. The residences are conceived around generous floor plates, cross-ventilation, and views oriented toward the project's own green cover, insulating the home from the density of the surrounding urban fabric. The result is a neighbourhood within a neighbourhood: the city's energy is accessible, but the day begins and ends on the project's own terms.
Brigade's design vocabulary across its Bengaluru portfolio — from the 47-acre Cornerstone Utopia in Varthur to Brigade Sanctuary on Whitefield-Sarjapur Road — consistently prioritises the relationship between built form and open space. That philosophy is carried forward here through carefully proportioned towers, landscaped podiums, and amenity clusters sized to the actual resident population rather than a brochure checklist. The construction ethic draws on the same quality framework that earned Brigade ISO 9001 certification and led to multiple IGBC-certified projects in its portfolio.
The timing of this project aligns with a genuine infrastructure inflection point for the corridor. The Purple Line metro is operational; the Peripheral Ring Road is under active development; the Whitefield–Kengeri suburban rail is progressing toward completion. Each of these vectors adds commuter optionality and, historically in Bengaluru, translates into measurable appreciation in well-located residential assets. Buying at pre-launch on a 20-acre site by a listed developer with 280-plus delivered projects is a categorically different proposition from the speculative township launches the market has seen on this corridor.
Enquire now to receive the floor-plan release, configuration details, and launch pricing as Brigade moves this project toward RERA registration and formal launch. Early registrations will be prioritised for pre-launch access and preferred unit selection.
| Configuration | Size | Starting Price |
|---|---|---|
| 2 BHK Compact, efficiently planned apartment suited for working professionals | On request | |
| 3 BHK Spacious three-bedroom home designed for growing families | On request |
Detailed master plan and unit-wise floor plans available on request.
Whitefield Road, East Bengaluru, Karnataka 560066 · Bangalore
Whitefield is East Bengaluru's most established technology and residential corridor, home to over 250 IT and multinational firms employing nearly 1.5 lakh professionals across major tech parks including ITPL, EPIP Zone, and the Outer Ring Road belt. The locality has matured far beyond its origins as a quiet Anglo-Indian settlement: it now counts over 15 international schools, several multi-specialty hospitals, and 3.6 million sq ft of organised retail — a depth of civic infrastructure that few micro-markets in South India can match. The Namma Metro Purple Line, operational from Whitefield (Kadugodi) to Challaghatta and passing through KR Puram, MG Road, and Majestic, has fundamentally redefined daily commutes for residents, reducing the Whitefield-to-central-Bangalore journey to roughly 43 minutes. The forthcoming Bengaluru Suburban Rail (Kengeri–Whitefield corridor) and the Peripheral Ring Road — now termed the Bangalore Business Corridor — add further layers to a connectivity story that is still being written.
Whitefield Road itself is the primary arterial spine linking the ITPL cluster to the Hoskote growth belt, a corridor that has attracted significant land acquisitions by established developers in 2024 and 2025. Brigade Group's 20-acre parcel on this road places residents within daily reach of Sigma Tech Park, GR Tech Park, RMZ Ecoworld, and the EPIP Zone, making the morning commute a practicality rather than a compromise. Property prices in Whitefield have risen nearly 80% between 2019 and 2024, and Bangalore's Master Plan 2031 designates the micro-market as a Priority Growth Corridor — context that informs both the design ambition of this project and its long-term capital outlook. The address sits at the intersection of where people work, where their children go to school, and where the city is heading.
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The Kadugodi (Whitefield) terminus of the 43-km Purple Line connects residents to MG Road, Majestic, and the entire east-west corridor, cutting peak-hour commutes to central Bengaluru to under 45 minutes.
The 65-km elevated Peripheral Ring Road, targeted for completion around 2027, will link Whitefield directly to Devanahalli and Tumkur Road, dramatically reducing dependence on the congested Outer Ring Road.
The K-RIDE suburban rail project will connect East and West Bengaluru by rail for the first time, with the Kengeri–Whitefield corridor progressing toward a phased opening and providing an affordable high-frequency transit alternative.
The near-complete Kundalahalli Flyover on ORR will ease the chronic bottleneck at one of East Bengaluru's busiest intersections, cutting travel time between Whitefield and Marathahalli for daily commuters.
The planned Blue Line Phase 2B extension from KR Puram to the international airport is expected to reduce the Whitefield-to-airport journey to roughly 25–30 minutes once operational, a significant uplift for frequent flyers on this corridor.
Founded in 1986 by M.R. Jaishankar, Brigade Enterprises has delivered over 280 projects covering approximately 86 million sq ft across Bengaluru, Chennai, Hyderabad, Kochi, and other cities — a track record that gives this pre-launch site concrete credibility.
Brigade signed a definitive agreement for a 20-acre parcel on Whitefield Road with a total land cost of Rs 630 crore, demonstrating committed capital before a single unit is sold — an unusually strong signal of project certainty at the pre-launch stage.
The project's gross development value is publicly declared at Rs 2,700 crore, making it one of the larger single-site residential commitments on the East Bengaluru corridor and providing buyers a clear sense of the project's scale and ambition.
The Namma Metro Purple Line's Kadugodi terminus is active, giving residents of this project immediate access to a 43-km network that connects Whitefield to MG Road, Majestic, and Indiranagar without depending on road traffic.
Brigade has an existing residential presence on the Whitefield-Sarjapur Road corridor through Brigade Sanctuary, and a large township at Brigade Cornerstone Utopia near Varthur — demonstrating that this developer understands the East Bengaluru residential buyer's expectations from direct experience.
Bengaluru's Master Plan 2031 designates Whitefield as a Priority Growth Corridor with targets for increased green cover and transit-oriented development, providing a regulatory and planning tailwind that supports long-term capital appreciation for homebuyers who commit early.
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